Interview with Business Insider Nordic

Interview with Business Insider Nordic

Last week the interview with me (Jason McMillion) and colleague Salman Iqbal was published in the Swedish paper Veckans Affärer (VA.se). This week the article was picked up by Business Insider Nordic. BI Nordic has spoken to Need Insights, a Stockholm startup that’s...

Smarter cities with technology from Need Insights

Smarter cities with technology from Need Insights

Grow Smarter is an EU project where authorities and corporations join forces to build connected and smart cities of the future. Stockholm is one of three so called lighthouse cities in Europe where the new technology and solutions will be developed. Need Insights...

Usability study, how, what and why

Usability study, how, what and why

"With input taken from your study, we have definitely improved our CTR and also reduced bounce rate. So it was a well-needed study that yielded results in terms of these indicators." The above quote comes from one of our clients for whom we recently performed a...

Reviews

Need Insight
5.0
Based on 9 reviews
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Niklas Andrén
Niklas Andrén
11:38 25 May 20
I've worked with Need Insights for many years... it's a true pleasure, always friendly and quick to solve problems. I... highly recommend Need Insights to any company looking to better understand visual communication and what drives consumers to buy.read more
Alexander Antonov
Alexander Antonov
07:40 22 May 20
There is lots of great info in the report (Amazon shoppers). Many of the findings are logical and you just need someone... to point you to the facts, some of the other findings were completely new to me. Very interesting! /Alexread more
Magdalena Hagberg
Magdalena Hagberg
13:13 20 May 20
Need Insights was one of our first members at Kista Business Network. They have done more within eye tracking and... consumer analytics than any company I know. And they never give up, always wanting to know more.read more
Simon Gustafson
Simon Gustafson
12:17 20 May 20
High quality analytics!
Henrik Dieden
Henrik Dieden
12:01 20 May 20
I highly recommend Needinsights if you want to analyse any type of shopper data. How quickly Amazon buyers swipe... through products and what they have time to see is crazy. The information should give you a huge advantage over other companies.read more
Mikael Nilsson
Mikael Nilsson
06:26 11 Oct 18
Mikael Nilsson
Mikael Nilsson
14:25 11 Jul 17
Med insikter från Need Insigths skapade vi nya mallar och riktlinjer för bla. bannerproduktion vilket signifikant... ökade ROMI. Ett arbete som ökat förståelse och intresse för hur stor påverkan bra assets har för kampanjer.read more
Per Axelsson
Per Axelsson
10:29 22 Apr 16
Insiktsfulla och intressanta perspektiv på mätning av både printannonser och digital media. Mätresultat som ger... direkt återkoppling på förändringar som bör göras. Mycket intressant lösning som är värd än mer uppmärksamhet.read more
Jason McMillion
Jason McMillion
14:21 15 Feb 16
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